Back to Unit 2

  D2    Analyse, using examples, how effective customer service benefits the customer, the organisation and the employee.

 

            Analyse means to examine in detail in order to identify the essential features

 

            Task 1

            Briefly state what effective customer service means

           

            Task 2

            Analyse (i.e. say what specifically is effective and what effects/consequences it has), using the examples from assignment 4 merit

            task:

                a)  How effective customer service benefits the customer                       

                b)  How effective customer service benefits the organisation

                c)  How effective  customer service benefits the employee

           

             You could also give some examples of poor customer service to illustrate the opposite.  You should choose a couple and explain

             what exactly is wrong and how this will affect the customers, business and employees.

             Examples of poor customer service:

                Airlines

                British Gas

                Banks

                General

                Etam (now closed)

                Orange